Strategic research
Panhans Holding Group project
Year(s): 2024 -2025
Description:
We conducted cultural research and provided advisory services for the Semmering Resort, aiming to revive the area’s historic cultural significance.
The project included:
Conducting in-depth historical research into Semmering’s role in Austrian cultural history
Focusing on architecture, arts, design, music, and ties to artistic communities
Investigating museum and archive collections, documents, and objects across Austria
Connecting historical findings to potential future museum and cultural collaborations
Output:
Revival of Semmering’s cultural identity by uncovering its architectural, artistic, and archival heritage and channeling these findings into future museum and cultural collaborations.
Client/Partner: Panhans Holding Group (owner of two hotels in Semmering)